top of page

Victory Fuel Energizes Lucas Oil Late Model Dirt Series in 2024

BATAVIA, Ohio (January 19, 2024) – Victory Fuel, a winning source of hydration, will energize the Lucas Oil Late Model Dirt Series in 2024.


The Victory Fuel Pole Award will award points to drivers for each main event pole they earn throughout the season. At the conclusion of the season, the driver that has earned the most pole awards and maintained perfect attendance will receive a $1,000 bonus.


With over 1.5x more electrolytes than the leading sports drink, absence of caffeine, and low sugar content, Victory Fuel is the perfect drink to keep you hydrated and energized. Their formula is free of artificial coloring and is packed with daily vitamins to support your overall health. Plus, it’s kid-friendly making it suitable for the whole family.


“We are thrilled to have Victory Fuel come on board as a partner in 2024. Kevin and Jordan Swindell have done a great job creating this product and growing their company. We look forward to helping them grow their company with this new partnership,” stated Wayne Castleberry, Sales and Marketing for Lucas Oil Motorsports.


The 2024 Lucas Oil Late Model Dirt Series season will launch with the Georgia-Florida Speedweeks from January 24 to February 10 with visits to Golden Isles Speedway, Ocala Speedway, All-Tech Raceway, and East Bay Raceway Park.


To learn more about Victory Fuel and the company, Fuel Your Victory at


For the latest news, results, championship standings and more about the Lucas Oil Late Model Dirt Series, please visit



bottom of page